Innovative Fotography Brand
- Media
CLIENT
- Deborah Saleh
INDUSTRY
- Media
SERVICES RENDERED
- Competitive Landscape Analysis
- Logo Ideation
- Stationery Designs & Mockups
PROBLEM STATEMENT
- Innovative Fotography Brand has been one of the fastest growing female-owned photography brands in the Western part of Nigeria, with a solid nation-wide coverage. As the brand began to grow in popularity and awareness, there was a need to have a solid identity that can help for the purpose of brand recognition in the minds of their growing audience.
SOLUTIONS APPROACH
- Being a photography brand, we played with the idea of a camera. We created a geometric shape with the initials, I and F cleverly woven into the shape while still maintaining the overall impression of the camera.
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL10.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL9.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IF5-scaled.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL7.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFO7.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/Innovative-Fotography-Logo-Details.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL14.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL4.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL6.jpg)
![](https://clarylifeglobal.com/wp-content/uploads/2021/03/IFL2.jpg)
FEEDBACK FROM CLIENT
We love the work. They are very classy and elegant. Thank you so much for the level of professionalism you put into this identity creation.
Deborah Saleh