Wholesome Wellness Branding
- Health & Wellness
CLIENT
- Wholesome Wellness
INDUSTRY
- Health & Wellness
SERVICES RENDERED
- Brand Discovery Session
- Competitive Landscape Analysis
- Target Audience Profiling
- Logo Ideation
- Colour & Font Psychology
- Stationery Designs & Mockups
- Spatial Branding & Wall Graphics
PROBLEM STATEMENT
- Wholesome Wellness is a complete wellness centre that caters for the holistic wellbeing of its clients, focusing on the five pillars of health - physical, emotional, mental, social and spiritual. Their brand promise is to help their clients prevent and reverse acute health conditions through lifestyle modification. Our assignment was to create an identity that connects deeply their target audience while pointing them to the brand promise.
SOLUTIONS APPROACH
- In the attempt to communicate their multifaceted identity, we focused our design direction on “life balance,” “lifestyle modification” and “five pillars of health”. We played with the idea of stacked pebbles, representing balance & serenity, while depicting “five pillars of health”. The curvy nature depicts ease of modification i.e. flexibility.
FEEDBACK FROM CLIENT
Thanks so much for the level of professionalism and commitment you displayed while working on our brand. We appreciate your work.
Wholesome Wellness