SOWA Systems Website Design
Sowa Systems Ltd is a fast-growing indigenous brand with a blend of creative, dedicated, dynamic, and experienced professionals bound together by an uncommon passion to ‘’DELIVER’’ outstanding services with excellence the first time and all the time.
//UI Design, //Information Architecture, //Custom CMS Development, //Analytics & SEO
We needed a create a web platform that serves as a digital portfolio for the company, a blog for thought leadership and search engine ranking, and a portal for showcasing their latest products, services and events with strategic calls to action that lead people directly their customer service representatives with the use of dynamic request parameters.
We worked with them to communicate their brand promise and positioning in a beautiful and highly resonating manner, by paying close attention to user journey, easy-to-digest content architecture, visual flow, clear site-map, and relevant CTAs.
We built a custom product access journey that simply leads customers to a live chat with dynamic request parameters, indicating the product of interest and other request parameters.
We carefully designed the user journey and visual flow in such a way that helps to position the company as established industry expert with years of experience and exposure.